Insights & Reports

The role of the CIO is shifting like never before which makes adaptable, change-oriented technology leaders truly indispensable.

Sales under stress isn’t new, but by all accounts, 2020 was the year in which businesses either sank or swam, financially speaking.

As we near the end of the pandemic, it’s important to ask, what should marketing strategies for 2021 look like?

Defining a digital approach that adds value has become the ‘new normal’ amongst business operators.

An effective HR team will serve as the first and last line of defense against Covid-19 both in the workplace and surrounding it.

Based on the insights generated from the summit, these are the 5 future energy trends to watch in 2021.

Healthcare transformation is mission critical in 2021, it’s time to make a change to help realize the future of healthcare.

As customer behavior changes, companies must too – by adapting their operations and the way they win business.

The future of retail and the trends therein have never been more difficult to predict. However, here is GDS' overview based on our industry analysis.

Acquiring, retaining, and reengaging your customer is perhaps the greatest marketing concern of our times.

Content is the great leveler in helping to define your brand and tone, but how do you also provide a deeper digital customer experience?

Data-driven marketing has swiftly become the go-to-market strategy for the majority of senior marketers since the beginning of 2020.

In a world where we are more disconnected physically, patients need digital touchpoints and experiences delivered to them now more than ever before.

Building an effective system which manages population health is vital, it seems that driving a new kind of “operational innovation” is the answer.

The healthcare industry must aggressively pursue innovation projects should it wish to keep its head above water in the current climate.

An authentic engagement strategy helps you to reach out and attempting to make a genuine connection with the consumer through affecting content.

Consumers, now more than ever, want the brands that they purchase from to share their values.